Can't get no loyalty

Friday 13 February 2004

Elders says it gets no loyalty from customers who take out three year rates so has dropped it althogether.

By The Landlord

Elders Home Loans has withdrawn its three-year fixed rate home loan and now only offers fixed rate loans for one and two years.

General manager Robert Redford says the company’s experience was that clients taking out three-year loans found the market moved against them.

"We didn’t get any goodwill out of it. We found as soon as those loans expired at the end of the three years, they were all being refinanced with someone else. We were just losing all those loans," Redford says.

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